Brand Direction & UI

Silent Rabbit

Silent Rabbit Logo, App UI, Website UI, Concept
Spring 2020 Capstone Project with Vincent Yap, Josh Azoulay, Michael Chimenti, Jake Herbert, Jaehee Kim
3 Months
Our goal.
Our goal is to improve the quality of life of our guests by boosting productivity and alertness. The services we provide give our guests a space of their own to unwind and relax in at any time of day or night.
What do we believe in?
We believe in rest, and a soundproof environment minimizes potential disturbances from others and allows guests to be as loud or as quiet as they’d like within their own space. This results in more sleep time which has been shown to increase productivity, alertness, and energy throughout the day.
Silent Rabbit App UI
Create an interface that reflects the brand personality and an intuitive interface that lets users quickly book and manage their appointments. Include features such as check in & out using QR code, control sleeping pods remotely and a point rewards program to encourage the user to use our app when using our services.
Task Flow
Task Flow 1 - Booking
This task flow demonstrates the booking process when a user wants to book/reserve a nap pod. The user starts by choosing the location, date, and time. Then, they will choose the pod they want. Each pod comes with different price points and amenities. Finally, they book and receive a booking confirmation.
Task Flow 2 - Personalization & Check In
This task flow demonstrates the checking in/out process. To start, the user clicks on the middle icon of the bottom navigation. This will bring users to the check-in page, in which they will be greeted with a QR code that they will be able to scan when they arrive at the location. Once they check-in, users can control their pods, such as unlocking/locking it and customizing their pod by controlling the ambient sounds, temperature, and lighting.
Desktop Website UI
The website mainly serves as an instruction/about us for new users to learn about our services and story. Users can also book and manage through the website.
Silent Rabbit Branding & Merchandise
What makes our services beneficial to your health?
Sleep environment can greatly impact your ability to fall asleep. Limiting the amount of noise heard and the extent of the light filtering in.

Naps can restore alertness, enhance performance, and reduce mistakes and accidents. A study at NASA on sleepy military pilots and astronauts found that a 40-minute nap improved performance by 34% and alertness by 100%.

It’s a pleasant luxury, mini-vacation. Easy way to get some relaxation and rejuvenation.